Terms of Use

• The Service is intended for hair-colour professionals who are adults (18 or over) with the legal capacity to enter into an agreement.
• Anyone registering on behalf of a salon, business or company represents that they are authorised to bind it to these terms, which will then bind that business and everyone acting for it.
• Use of the Service is for professional purposes. Nothing here creates an employment, partnership, agency or franchise relationship between the parties.

• User — A person who has registered and holds an account, including anyone acting on their behalf.
• End client — A client of the User, whose data or photographs are entered into the Service.
• User content — Any data, image, text or file the User uploads or enters, including client records.
• Output — Anything the Service produces — an analysis, a formula, a technique recommendation, a result simulation or a chat answer.
• Subscription — A paid plan, monthly or annual, as presented on the pricing page.

The Service analyses hair photographs and questionnaire answers using AI models and produces a professional recommendation: an assessment of hair condition, a colour formula, a suggested sequence of steps and a visual simulation of the expected result. It also stores client records and treatment history, and provides a professional chat.

• The Service is delivered as SaaS through the browser; there is no installation and no licence to any code.
• The Service evolves: features may be added, changed or discontinued. A materially adverse change to a feature that is a core part of the plan you bought entitles you to cancel and to a pro-rata refund of the unused period.
• The AI models in use may change according to availability, quality and cost. We do not commit to any particular provider or model.

Outputs are a professional aid only. They are not an instruction, not medical advice, and no substitute for your training, your judgement, a sensitivity test or the manufacturer's directions. The decision about what to mix and what to apply to a person's hair is yours alone, and so is responsibility for the result.

• Before any treatment you must follow the manufacturer's directions for the products used, including mixing ratios, development times, peroxide strengths and safety warnings. Where an Output conflicts with the manufacturer's directions, the manufacturer prevails.
• You must carry out a patch test and a strand test in line with the manufacturer's guidance and professional practice, even where an Output does not mention it.
• The Service must not be used to diagnose or treat any medical condition, and must not be relied on regarding allergies, skin disease, hair loss, pregnancy or drug interactions. At any sign of a reaction, stop immediately and refer the person to a medical professional.
• Final hair colour depends on variables a photograph cannot fully reveal: colour history, product residue, hair structure, water, temperature, timing and application technique. A result simulation is an illustration only and does not promise the actual result.
• Anyone without appropriate professional training must not perform a treatment on the basis of an Output.

• An account is personal. Login details must not be transferred, sold, rented or shared. Use by several stylists is available only on a plan that allows it, up to the number of users that plan defines.
• You must keep your password confidential and tell us immediately if you suspect unauthorised use. You are responsible for activity carried out under your account.
• You must provide accurate, current information at registration, including a working email address — it is the delivery channel for binding notices under this agreement.
• We may require identity or professional verification before enabling certain features or handling service requests.

• A new subscription begins with a 30-day free trial of the chosen plan. A payment method is required to start it, and is not charged during it.
• Unless the subscription is cancelled before the trial ends, the plan's regular price is charged automatically at the end of the trial and monthly thereafter. The trial's end date is shown on the account screen.
• The trial is offered once per account. A subscription started on an account that has already used its trial begins as a paid subscription and is charged at checkout.
• We may change the trial offered to new accounts at any time, without affecting a trial already running.
• Each plan includes a defined usage volume. Exceeding it may result in throttling, blocked requests until the next cycle, or an upgrade prompt.
• Opening multiple accounts to obtain additional free trials breaches these terms and permits blocking without refund.

• Payment processor — Payment is taken through Polar, acting as merchant of record for the transaction. Payment instrument details are given to them and are not stored by us. The processor's terms also apply to the transaction.
• Billing currency — Billing is in US dollars. Prices shown in shekels are indicative only and based on a fluctuating conversion rate; the amount actually charged is the dollar amount, and conversion plus any foreign-currency fee is governed by your card issuer's terms.
• Taxes — Prices exclude VAT and any other tax or levy imposed by law, unless the checkout page expressly says otherwise.
• Automatic renewal — The subscription renews automatically at the end of each period — monthly or annual, according to the plan — and is charged to the payment method on file until cancelled. The billing period and amount are shown at checkout before you confirm.
• Failed payment — If a charge is declined we may retry, suspend access to the paid plan, and subsequently cancel the subscription. This does not waive amounts owed for a period already used.
• Price changes — A price change for an existing subscription takes effect no earlier than the start of the next renewal period, after at least 30 days' notice by email. If you do not agree you may cancel before the renewal date and will not be charged the new price.
• Upgrades and downgrades — An upgrade takes effect immediately and the difference is charged pro rata. A downgrade takes effect at the start of the next renewal period.
• Receipts — Order confirmation and receipts are emailed to the address on the account and are also available in the payment processor's customer portal.

The subscription is a continuing transaction concluded as a distance sale. There is no minimum commitment and you may cancel at any time. This section does not derogate from rights that cannot be contracted out of under the Israeli Consumer Protection Law, 5741-1981 and its regulations; where a clause here conflicts with such a right, the statutory right prevails.

• Cancel at any time — Cancel in one click from the account screen in the app, in the payment processor's customer portal, or by writing to support@kolora.io. There is no cancellation fee and no retention process you have to sit through.
• When cancellation takes effect — Cancellation takes effect within 3 business days of the notice being given, or 6 business days if sent by registered post. At that point renewal and the next charge stop.
• Access until the end of the period — By default access to the plan continues to the end of the period already paid for, after which the account reverts to the free state. If you want access to stop immediately, say so in the cancellation notice.
• 14-day cancellation — In a distance sale you may cancel within 14 days of entering the transaction or of receiving the transaction-details document, whichever is later. Where such a cancellation is made without material use of the Service, payment is refunded, and we are permitted to charge a cancellation fee of up to 5% of the transaction price or ILS 100, whichever is lower. In practice, Kolora charges no cancellation fee.
• Persons with disabilities, senior citizens and new immigrants — Where the transaction followed a conversation with us, including online correspondence, the cancellation period is 4 months from the transaction, from receipt of the service, or from receipt of the transaction-details document, whichever is later. We may ask for supporting documentation, as the law permits.
• Refunds for a period already used — Apart from the rights above and any other statutory duty, payment for a period that has begun is not refunded, because the Service was available for use. Payment for future periods that have not begun is refunded.
• Refund for a failure — If the Service was in fact unavailable, or did not provide the core features of your plan for a significant period, we will consider a pro-rata refund or an extension of the period, at your choice. Claims should be raised within 60 days of the event.
• The free trial — No payment is taken during the trial, so no refund right arises from it. Cancelling before the trial ends prevents any charge.

You must not:

• Upload a photograph or data of any person without their informed consent, or in breach of the law applying to you.
• Upload content that is abusive, inciting, infringing, pornographic, or that you are not entitled to upload.
• Reverse engineer, decompile, extract source code, or circumvent technical limits, quotas or security mechanisms.
• Scrape the Service, access it by automated means other than an approved interface, or place an unreasonable load on it.
• Use the Service or its Outputs to train, tune or develop a competing model or product, or supply Outputs at scale to anyone who does.
• Resell it, make it available as a service to a third party, or operate it for others as an intermediary — except on a plan that expressly permits this.
• Present Outputs as having been produced by a person or another entity where doing so would mislead, or hold yourself out as affiliated with or acting for Kolora.
• Infringe anyone's privacy, identify people from photographs, or use the Service for surveillance.
• Act in a way that could constitute an offence under the Israeli Computers Law, 5755-1995, or a breach of privacy law.

A breach of this section permits immediate suspension of the account, without prejudice to any other remedy.

Uploading an end client's photograph or details is permitted only after obtaining their informed consent, having explained that the data is stored in an external digital service and analysed by AI tools. You are the controller of that data; Kolora holds and processes it for you alone.

• You represent and warrant that all User content you upload has a lawful basis and that you have obtained every required consent — including that of a parent or guardian where the end client is under 18.
• You are responsible for the accuracy of the data you enter, for managing it, and for answering end clients' requests for access, correction and deletion. We will help you locate, export and delete on your request.
• Do not upload medical, genetic, biometric or other sensitive data that a colour treatment does not require.
• How we and our sub-processors process client data, and for how long, is set out in the Privacy Policy, which also governs that processing between us.

• The Service, its code, design, the Kolora name and logo, the interface, and the knowledge bases and professional prompts behind it are owned by or licensed to us and protected by intellectual-property law. Nothing here transfers any right in them.
• You receive a personal, limited, non-exclusive, non-transferable and revocable licence to use the Service for your professional purposes and in accordance with these terms only.
• Rights in User content remain yours. You grant us a non-exclusive, royalty-free licence to store, transmit, display and process it — including sending it to the AI providers — to the extent needed to deliver the Service, support you and comply with the law.
• For product improvement we use aggregated or de-identified data only. We do not train models on your clients' photographs and do not supply them for anyone else's model training.
• Feedback and ideas you send us are treated as non-confidential and we may use them without payment, without identifying you or your clients.
• An infringement claim should be sent to support@kolora.io, identifying the infringing content and the basis of the right; we will review it and remove infringing content as needed.

• You may use Outputs in your professional work, including showing them to the end client, subject to these terms.
• Outputs are not exclusive: the same or a similar input may produce a similar Output for another user, and you have no exclusivity in them. The legal status of AI-generated material differs between jurisdictions, and we make no representation that an Output attracts copyright.
• Do not present an Output as tested, approved or recommended by any colour manufacturer. Brand names in Outputs are descriptive references to products only and imply no partnership or sponsorship.
• If you publish a simulation or a before/after image on social media or in marketing material, obtaining the end client's consent to publication is your responsibility, as is labelling an image created or altered by AI where the law requires it.

The Service relies on external providers — hosting, database and authentication, payment processing, AI providers, measurement, advertising, WhatsApp messaging and push notifications, and support chat. A full list is in the Privacy Policy.

• Use of third-party channels is also governed by those providers' terms and policies — for example WhatsApp/Meta's terms for messaging, and the payment processor's terms for the transaction.
• We are not responsible for an external provider's interruption, change or failure, but will act reasonably to find an alternative or reduce the impact.

• Operational messages — While your account is active we send messages needed to deliver the Service: address verification, password reset, receipts, quota alerts, fault notices and notices of changes to these documents. These are not advertisements and do not depend on marketing consent.
• Marketing messages — Promotional messages — by email, WhatsApp, SMS or push — are sent only with prior, explicit and recorded consent, as required by section 30A of the Israeli Communications Law. Consent is collected by an active tick, is never pre-ticked, is not part of accepting these terms, and is never a condition of use.
• Opting out — At any time and free of charge: the unsubscribe link in any email, replying "STOP" or "הסר" to WhatsApp, turning the permission off in your account screen, or writing to unsubscribe@kolora.io. We act within 3 business days at the latest, and an opt-out is not a cancellation of your subscription.
• Service of notices — A notice from us under this agreement is deemed given when sent to the email address on the account or displayed in the Service. A notice from you should be sent to support@kolora.io.

• We aim for high availability but do not commit to a service level (SLA) or to uninterrupted availability. Interruptions may occur for maintenance, updates, security, or reasons outside our control.
• Features marked experimental or beta are provided as they are and may change or be discontinued without notice.
• Support is provided in Hebrew and English through the channels shown in the Service, during reasonable business hours.
• We may change, add or discontinue features. Discontinuing a core feature of the plan you bought entitles you to cancel and to a pro-rata refund, as above.

The Service and the Outputs are provided AS IS and AS AVAILABLE. To the extent permitted by law, we make no representation or warranty — express or implied — as to merchantability, fitness for a particular purpose, accuracy, completeness, professional quality or non-infringement.

• We do not warrant that an Output will be accurate, suitable for a particular client, or that the requested shade will be achieved.
• We do not warrant that the Service will be free of faults or errors, and we do not undertake to preserve content you have deleted.
• Nothing here derogates from consumer rights that cannot be contracted out of, and nothing here excludes liability for personal injury caused by our wilful misconduct or gross negligence.

• To the extent permitted by law, our total liability on any cause of action relating to the Service will not exceed the amount actually paid to us for the Service in the 12 months preceding the event — and, where nothing was paid, ILS 500.
• We will not be liable for indirect, consequential, special or punitive damage, for loss of revenue or profit, loss of a client, damage to reputation or loss of data — even if we were told such damage was possible.
• In particular, we are not liable for the result of a colour treatment, for damage to hair or skin, for an allergic reaction, or for compensation an end client demands from you — because performing the treatment, choosing the products and running the safety tests are matters for your professional judgement.
• These limits do not apply to damage caused by wilful misconduct or gross negligence, and do not derogate from liability that cannot be limited by law.
• The limits reflect the allocation of risk on which the price of the Service was set, and are a fundamental condition of this agreement.

You undertake to indemnify us, our staff and our providers against any claim, demand, damage, expense and reasonable legal fees arising from: your use of the Service in breach of these terms or of the law; uploading content without authorisation or without an end client's consent; a treatment you performed and its consequences; and infringement of a third party's rights. We will notify you of such a demand within a reasonable time and allow you to participate in the defence.

• We may suspend or terminate an account on reasonable notice, and immediately in the event of a serious breach, a security risk, suspected fraud, an unpaid charge or a legal requirement.
• You may terminate at any time by cancelling the subscription and deleting the account.
• When an account ends, access to the Service stops. Export anything you need before deletion; after deletion, data is removed on the timetable in the Privacy Policy.
• The intellectual property, disclaimer, limitation of liability, indemnity, governing law and jurisdiction sections survive termination.

We may update these terms. A material change — including a change to price, to the limitation of liability, or to cancellation rights — takes effect 14 days after notice is given by email or by a prominent notice in the Service, and for an existing subscription no earlier than the start of the next renewal period. Continuing to use the Service after the effective date constitutes acceptance; if you do not agree you may cancel the subscription and delete your account before that date at no further charge. The version and effective date appear at the top.

• Force majeure — We will not be in breach for delay or non-performance caused by circumstances beyond our reasonable control — including war, a state of emergency, natural disaster, strike, wide-scale network failure, cyber attack or an infrastructure provider's outage.
• Assignment — We may assign this agreement in a merger, acquisition or transfer of business, provided rights under it are preserved. You may not assign it without our written consent.
• Severability — If a clause is unenforceable it will be limited or severed to the extent required, and the remaining clauses stay in force.
• No waiver — Failure to enforce a right is not a waiver of it.
• Entire agreement — These terms, together with the Privacy Policy and the details of the plan purchased, are the entire agreement between the parties on this subject and replace any earlier representation or promise.
• No third-party beneficiaries — This agreement has no third-party beneficiary except as it expressly states.

This agreement is governed solely by the laws of the State of Israel, without regard to conflict-of-law rules. The competent courts of the Tel Aviv-Yafo District have exclusive jurisdiction over any matter relating to this agreement or the Service. This does not derogate from a consumer's right to apply to the competent forum at their place of residence where the law grants such a right.

This document was written in Hebrew and translated into English for convenience. In the event of any discrepancy between the versions, the Hebrew version prevails.

• Operator — Nadav Alluf, Nachal Lachish 27, Ashdod 7770604, Israel
• Support, cancellation and notices — support@kolora.io
• Privacy — privacy@kolora.io
• Website — https://kolora.io